Book Festivals

Just finished the Williamsburg Book Festival. It's a great chance to connect with readers and writers-in-the-making. I love sharing a story. Your story can be about anything--totally fiction, autobiographical about how you were raised, a children's book teaching a lesson. Stories are fascinating! And I love helping them reach the world. I was encouraged today [...]

Self-Publishing vs Traditional Publishing: Which Is Better?

I just read a great article by Gary Smailes that does a fantastic job of outlining the differences between Traditional Publishing, Indie Publishing, and Self-Publishing. I highly recommend it to anyone that is considering publishing. The first thing I always ask my clients is, "What is your reason for publishing?" Keep that in mind as [...]

The Difference Between Publicity vs Marketing

Differences between Publicity vs Marketing This was a lesson I learned not long ago when I was searching for help with marketing. Marketing focuses on advertisements, radio, TV, and newspapers—even blogs. Publicity is when OTHER people are talking about your book. A publicist is paid to pitch your books to magazines, TV, radio, etc in [...]