Self-Publishing vs Traditional Publishing: Which Is Better?

I just read a great article by Gary Smailes that does a fantastic job of outlining the differences between Traditional Publishing, Indie Publishing, and Self-Publishing. I highly recommend it to anyone that is considering publishing. The first thing I always ask my clients is, "What is your reason for publishing?" Keep that in mind as [...]

Getting the word out-Author Series

Getting the word out-Author Series Blue Dragon has pulled together a group of authors local to the Hampton Roads, VA area to form the Author Series. We give talks to book clubs, schools, timeshares, and housing communities. Part of being an author is making your own opportunities. My husband and I own a timeshare (vacation [...]

The Difference Between Publicity vs Marketing

Differences between Publicity vs Marketing This was a lesson I learned not long ago when I was searching for help with marketing. Marketing focuses on advertisements, radio, TV, and newspapers—even blogs. Publicity is when OTHER people are talking about your book. A publicist is paid to pitch your books to magazines, TV, radio, etc in [...]